Mazda MX-5 RF Launch Edition announced, will be ‘invite only’

Mazda has announced that it will make 1,000 MX-5 RF Launch Edition models, but you have to be a ‘valued customer’ to stand a chance of getting your hands on one.

When Mazda dropped the Mazda MX-5 RF at the 2016 New York International Auto Show, it came as a big surprise to many people. While people were expecting a new Miata variant, very few had anticipated a retractable fastback (RF). Instantly, though, we were mesmerised by its insane beauty.

Having witnessed the positive response it received after launch, Mazda has decided to offer the same vehicle from the New York show as a limited-edition. The only trick, however, is that you won’t be able to simply go down to your nearest dealer and order one. Oh, and don’t expect to see one in Australia any time soon.

That’s because Mazda will only produce 1,000 examples of what they are calling the Mazda MX-5 Miata RF Launch Edition, and they will only be made available to Mazda’s “valued customers”. Furthermore, there are no plans for the Launch Edition to hit Australian shores.

It seems that Mazda is taking a leaf out of Ferrari’s book and will offer its customers the chance to own an RF Launch Edition via email. These chosen individuals will have a set period of time to place a pre-order before the offer is opened up to everyone (if there are any left that is).


Finished in machine grey, with a hand-painted black roof and Auburn Nappa leather on the inside, the RF Launch Edition oozes style and sophistication. Launch Edition buyers will also get an individually numbered 42mm Tourneau watch to complement the car.

The launch Edition will be based on the higher-end GT model and customers will only have one choice to make: six-speed automatic or six-speed manual.

While prices have not yet been released for the RF Launch Edition, the standard MX-5 RF is likely to run a little higher than the base model roadster’s $25,750 (US) price.

The post Mazda MX-5 RF Launch Edition announced, will be ‘invite only’ appeared first on JDMRACING.

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